REPS DON'T GET IGNORED BECAUSE THEY'RE BAD.
They Get Ignored Because Their Messaging Sucks.
🔥 Learn the exact formula to build high-performing emails, call openers, and messaging frameworks — based on triggers and personas that drive real results.
👉 LIMITED TIME OFFER! Just $99 (or free with Membership)
“My response rate tripled once I started using John's structure. It's easy to build, and the interest questions actually make prospects think.”
— Tina M., BDR at Fintech Startup
“I built 5 new messaging templates in a day — all based on triggers and personas. Booked 4 meetings that week.”
— Ryan G., AE at Enterprise SaaS
“This module finally helped my reps stop sending the same boring emails. They now speak to the why behind their outreach.”
— Natalie J., Director of Sales, B2B Software
IT DOESN'T MATTER HOW MANY EMAILS YOU SEND IF NO ONE'S RESPONDING
Sales-ready messaging isn’t marketing fluff — it’s targeted, relevant, and built for real conversations.
In this module, I’ll show you the same structure top reps use to craft high-converting messages for outbound, LinkedIn, cold calls, and more.
You’ll walk away with the exact formula to personalize at scale — without reinventing the wheel every time.
WHAT YOU'LL LEARN
🔷 The Sales-Ready Messaging formula for relevance and response
🔷 The difference between “Quantity” vs “Quality” outreach — and when to use both
🔷 How to craft messaging based on trigger events and personas
🔷 How to write interest-driving subject lines using the AIDA model
🔷 The #1 mistake reps make when writing outreach (and how to fix it)
🔷 How to build message templates that get reused, not deleted
BONUS CONTENT for this Bundle:
💡 “Interest Question” Builder — for writing scroll-stopping openers
💡 Persona-Based Messaging Templates (VP of Sales, Enablement, etc.)
💡 Real Trigger-Based Message Examples for Funding, M&A, Job Changes
WHAT YOU GET
🔷 35-minute tactical messaging breakdown
🔷 Sales-Ready Messaging Worksheet (Google Sheet)
🔷 Persona + Trigger Message Template Builder
🔷 Email + Call Opener examples from top reps
💥 Bonus: AIDA Messaging Framework cheat sheet
WHO THIS IS FOR
🔷 APPOINTMENT SETTERS (SDRs and BDRs)
For outbound reps who need a proven framework to write messages that get opened, read, and replied to.
🔷 FULL CYCLE SALES (AEs)
For sales reps who want to personalize at scale, connect faster with prospects, and drive more pipeline conversations.
🔷 SALES LEADERS
For managers who want to give their teams a repeatable messaging structure that boosts response rates and pipeline quality.
🔷 ACCOUNT MANAGERS & CUSTOMER SUCCESS
For account managers and CS reps who need to craft messaging for upsells, renewals, and client engagement — without sounding generic.